Implement an Automated Text Trivia Game to Engage with Customers

What is an automated text trivia campaign?

Through SlickText's Workflows, you can create a variety of autoresponder text campaigns including text trivia. SlickText allows brands to create automated single or multi-question-text message trivia games. Users can participate by texting in a textword, webform signup, or through an integration. You will need to set your trigger to the method a contact is added to a textword list.

Trivia games are fun and easy to play and generate brand interaction. SMS quizzes are perfect solutions for digital marketing, live events, and team activities.

Prompt customers and visitors to engage and interact with products and services and increase product awareness and impulse buying.

These games ask participants to answer a question and are typically used in promotions where consumers see a question on a product package or text message and respond with the answer and text back the answer.

Why create an automated text trivia campaign?

1. Grow your subscriber list— Create your textword or webform and promote it on social media, store signage, print ads, and broadcast media.

2. Engage existing customers.

   
   
   
   

How to set up automated Text Trivia?

1. Determine your theme and goal.

2. Search online for questions or come up with your own. Make it as easy or as challenging as you want but keep in mind who your audience is. You want them to participate—not get discouraged. A few websites for reference: Today.com, thoughtcatalog.com, buzzfeed.com

3. Secure the textword of opt-in method that will trigger (kick off) the trivia.

4. Type up your questions and answers in the order you want the customer to experience the trivia journey. You will use the Wait>"Chat Message Received" popup to capture customer's "answers" and determine the next chat message to continue guiding them down their trivia journey.

   1. If the customer responds with the correct "answer", they receive the next question in the lineup or the final text.

   2. If the customer responds with an incorrect "answer", consider a chat message that either provides a clue or simply says something like "That's incorrect. Please try again."

5. Automated messages can be customized to include mobile coupons, links or images.

   
   
   
   

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Key Benefits of Automated Text Trivia

• Encourage increased product awareness when consumers are looking at packaging or your website for a "hidden" textword that kicks off the trivia journey. Consider adding it to an image tooltip.

• Unique way to interact with customers that generates brand awareness, engagement, fun, and prizes. Consider partnering with other businesses for prizes as well.

• Grow your text subscribers list.

To get started with texting your customers, sign up for SlickText today. Use Access Code AGEMEDIA for exclusive pricing and perks.